There’s no denying the value of a brand video. Nearly 80% of consumers make purchases based on video marketing. It’s obvious that the time is now to create one of your own.
But, figuring out how to create a quality video can be challenging. After all, not just “any” video will do. It’s important your video relay a message that directly correlates with your brand.
One of the best ways to get started is with the use of video templates. A video template helps you to bypass excessive costs associated with hiring a professional agency, allowing for a more personalized touch without needing technical knowledge or training. Below we review five of the best video makers with video templates available today for Windows and Mac.
We'll give an overview of all five solutions, including key features, pros and cons, and overall ratings. After that, we'll teach you how to use video templates step-by-step using PowerDirector 365 Business, our top pick.
PowerDirector 365 Business is the best overall video maker with video templates available, especially when it comes to creating engaging ads and social posts. The software has an impressive range of professional-level tools and effects, including an Ad Designer, which includes over 10,000 Photo-Based and Video-Based Templates. Detailed Review >
MotionArray integrates seamlessly with your favorite Adobe application, offering Photoshop, After Effects, and Premiere Pro plugins. Detailed Review >
Animoto is one of the best online video markers on the market, offering a simple, user-friendly interface, including drag-and-drop video editing. Detailed Review >
Coming up with creative content is challenging. Even if you’ve got the best core concepts to start, it can be difficult to create a video from scratch.
Thankfully, video templates exist to help minimize the stress involved with developing your own video marketing from bare bones. A video template is essentially a video that has already been premade for you. These templates help to eliminate the stresses involved in developing an idea as well as determining what sound effects, music, voiceovers, animations, and other dramatic features to include.
Rather than having to come up with all the finite details on your own, you can rely on the help of a video template to get the ball rolling. Pick through your options of video templates until you’re able to find something that aligns with your message. When you opt to utilize a video template you’ll reap various benefits, including
Compatibility: Windows, Mac
Overall Rating: 10 / 10
Template Quality Rating: 10 / 10
Key Features
PowerDirector 365 Business reigns supreme as the best all-in-one video marketing tool. You can quickly create awesome, engaging videos and content, regardless of your video editing experience. It has all the features you need to create your next video ad.
Start by selecting a template from categories spanning across various niches, including everything from business to love and everything in between. Personalize your text, logo, sounds, and visuals, to ensure the message portrays your brand image. Lastly, save and upload or share your template with other creators.
PowerDirector 365 Business offers so much more than your average video maker software. With the 8,000,000+ stock library provided by Shutterstock and iStock, you can create hours of content without ever filming a thing. In addition to the ever-expanding template portfolio, it also provides access to PowerDirector’s award-winning video editing tools and effects.
Reasons to Recommend
Try PowerDirector 365 Business or PowerDirector 365 (if you only need video intro templates) for free.
Note: The mobile version of PowerDirector Business 365 is Promeo.
Compatibility: Windows, Mac
Overall Rating: 9 / 10
Template Quality Rating: 9 / 10
Key Features
MotionArray is the best choice on our list for professional plugins because it offers a subscription for video editor plugins. The software allows you quick and easy enhancing capabilities for your videos. Create unique effects and transitions that are sure to capture the attention of your audience. Best of all, included in the paid MotionArray membership is access to amazing Premiere Pro plugins.
If you're looking for software with standard universal licensing capabilities, MotionArray is an excellent choice. Take advantage of this access, which means any downloaded assets are 100% yours, regardless of the size of the project.
Although MotionArray has gained a name for itself, it still has its pitfalls. The biggest drawback of MotionArray is that it requires an expert-level video editor, such as Adobe After Effects or Premiere Pro, which is typically incredibly costly and difficult to learn.
Compatibility: Windows, Mac
Overall Rating: 8 / 10
Template Quality Rating: 9 / 10
Key Features
Animoto is another excellent solution with a fantastic collection of templates for fast video creation. Aside from offering video templates, Animoto is great for new users thanks to its easy-to-use drag-and-drop interface.
Even users new to video creation find the expansive stock library, music library, brand customization, and voice-over options helpful in the design process.
While Animoto is easy to use, it might not be the best for those looking for total video creation freedom as the templates can be somewhat restricting compared to others.
Compatibility: Windows
Overall Rating: 8 / 10
Template Quality Rating: 8 / 10
Key Features
Adobe Express is the best video creator for creative cloud subscribers. This software is particularly beginner-friendly and inexpensive, despite Adobe’s reputation on the contrary.
Choose from thousands of photo and video clip templates for every aspect of your business, including logos, business cards, flyers, posters, and social media content.
Adobe never disappoints in its features, but unfortunately, to take advantage of all the great perks that Adobe Express has to offer, users will be required to pay a hefty fee for the Premium version.
Compatibility: Windows, Mac
Overall Rating: 7 / 10
Template Quality Rating: 8 / 10
Key Features
Canva is the best video maker with video templates for teams. Thanks to the multi-user capabilities under the Canva Pro subscription, you and up to five team members can access 100GB of cloud storage as you collaborate on video marketing materials.
Choose a template and personalize your video by adding supported media from multiple sources, including your computer as well as DropBox, Instagram, Google Drive, and Facebook accounts.
Although Canva is an excellent free video maker, if sound is a significant portion of your video marketing, you might want to look somewhere else as voice-over track capabilities are not yet offered.
OS
Windows, Mac
-
Beginner-friendly
Yes
-
High-Quality Templates
10,000+
-
Creator Shared Templates
Yes
-
Photo & Video Templates
Yes
-
Now it’s time to put your skills to work. Follow these simple steps to make a photo ad using video templates on PowerDirector 365 Business:
Import a Media File, Use a Color Board, Download Media from Shutterstock or Getty Images, or Continue from Last Clip
Crop
Add Text or Add Motion Graphics Title
Add Image
Add Video Overlay
Add Background Music
Edit Color Board
Change Aspect Ratio
Settings
Follow these simple steps to make a video ad using video templates on PowerDirector 365 Business:
Import a Media File, Use a Color Board, Download Media from Shutterstock or Getty Images, or Continue from Last Clip
Crop
Add Text or Add Motion Graphics Title
Add New Middle Scene
Add Image
Add Video Overlay
Add Background Music
Edit Color Board
Change Aspect Ratio
Settings
Follow these simple steps to make a video intro using video templates on PowerDirector 365 Business:
Set Template Duration
Import a Media File or Download Media from Shutterstock or Getty Images
Trim
Crop
Apply Color LUT
Add Text or Add Motion Graphics Title
Import from Hard Drive or Download Media from Shutterstock or Getty Images
Add Video Overlay
Edit/Replace Background Music
Volume
With such a large selection of video maker software available, finding the best choice to suit your needs is challenging, especially if you’re looking for professional quality templates. Fortunately, we did all the work for you by researching and reviewing the five top video makers with video templates, including PowerDirector 365 Business, MotionArray, Animoto, Adobe Express, and Canva.
With an unmatched collection of professionally designed video templates, high-quality stock content, and award-winning video editing tools PowerDirector 365 Business is the best overall choice. You won’t waste time having to learn a complicated tool or shifting through boring, unengaging templates. In minutes you can pick out a template, customize it, and have it posted on all your social channels.
If you’re interested in more advanced features it includes an impressive selection of cutting-edge video editing features, including advanced masking and blending, keyframing, chroma key, and AI motion tracking.
Try PowerDirector 365 Business or PowerDirector 365 (if you only need video intro templates) for free.
Note: The mobile version of PowerDirector Business 365 is Promeo.
You can easily create a custom video template with PowerDirector 365 by following these 3 steps
When you launch Ad Designer, you can find your customized video templates under the My Project tab.
The top five features you should look for are
If you’re looking for a video maker with video templates that checks all of these boxes, we recommend PowerDirector 365 Business.